Schüttelbrot crispy rye bread sticks (9 x 350g) Fritz & Felix Bakery

The praise for the bakery kept streaming in year after year, in recognition of the master baker’s passion for preparing handmade baked products.

Years go by and in 1997 his son, Erwin, never one to be called unimaginative, took on the business to continue and give more visibility to the family traditions.

After four years, he decided to expand production by inaugurating a new company in Barbiano, not too far from Bolzano.

Today, Erwin has transformed the ancient bakery into a modern business, yet without giving up the passion, enthusiasm, and love needed to serve high-quality and traditional South Tyrolean goods every day.